About TruBlue

One Franchise Serving Two Huge Markets with Almost Limitless Potential…Seniors and Busy Families.

TruBlue Total House Care Franchise is revolutionizing the $380 billion-dollar senior care industry by being the only national player to specialize in the home care services sector, allowing seniors to age in place with safety, comfort, dignity, and quality of life. It also provides their loved ones with peace of mind, knowing that mom and/or dad can safely stay in their homes, putting off assisted living facilities for many years or even indefinitely.

TruBlue Total House Care is perfectly positioned for the next golden opportunity in the exploding Senior Care Market. More than 10,000 people will turn 65 years of age EVERY DAY for the next 20 years…and nearly 90% of them want to “age in place” … stay in their homes as long as possible. TruBlue was founded, designed, and structured to specifically and successfully make that happen.

TruBlue is the ONLY national provider that specializes in Total House Care for Seniors that helps them stay in their homes longer. By providing a complete and on-going house care solution, both inside and outside the home, seniors get customized, convenient, and worry-free house care. Their families get peace of mind knowing that their loved ones are safe in their homes.

There are more than 12,000 Medicare homecare agencies and more than 6,000 senior care franchise locations taking care of the elderly person, but NO ONE is taking care of their homes. That’s until TruBlue was created.

Why TruBlue

There is a surging demand for seniors and baby boomers who want to age in place. And with the recent Covid-19 pandemic, that demand will only intensify for lifestyle, health and safety reasons. Fewer and fewer seniors will feel comfortable going to assisted living facilities. According to AARP, nearly 90% of seniors want to age in place. The Population Bureau expects that the number of people aged 65 will double from 46 million to “98 million by 2060.” When you think of the fact that Pew Research reports, “Roughly 10,000 Baby Boomers will turn 65 today, and about 10,000 more will cross that threshold EVERY DAY for the next 19 years,” the demand for services allowing seniors to age in place will continue to skyrocket for decades.

While TruBlue is expanding rapidly to meet the growing national demand, this opportunity is still wide open, with plenty of available territories, and with minimal competition and regulation. Other senior-care franchise sectors like in-home personal care of the elderly are saturated with competition…highly regulated…have risks of personal injury/harm to clients…and with limited, if any, available territories.

TruBlue is the first national brand to offer a “one company, one call” solution for all home care needs of Seniors and Busy Families, providing franchise owners with access to multiple revenue streams including:

- Handyman service
- Maid and cleaning services
- Yard Work
- Seasonal work and projects

- Senior Home Safety Assessments (fall prevention, accessibility, etc.)
- Senior Home Improvement/Modification Projects
- House Care Plus, helping hands around the home for seniors on a year-round basis

Bring TruBlue to Your Community

TruBlue is a unique opportunity for new entrepreneurs who are passionate about helping seniors stay in their homes longer to lead safe, happy and productive lives, but who also want to build a profitable and successful business that will continue to grow over the long-term.

You do NOT need direct experience in the senior care or home services industries! We are NOT looking for handymen or technicians. Instead, we are looking for people who have a burning desire to become a business owner and builder of teams, not a technical doer. We want people who want to seize freedom, flexibility, and financial success while serving others, making a real difference, and being in charge of their own destiny. Bring the right heart, passion, and drive, and we will train and coach you every step of the way.

Do you have:

- Experience with abilities in either project management/operations or sales/marketing
- A good heart and great leadership skills
- An entrepreneurial spirit
- A strong commitment to customer service excellence
- The drive to follow a proven system

We want to hear from you. The time is now! Request information to learn more today!